Vidya Balan has been picked to be the brand ambassador for sleep awareness month this March. This month, people will be made aware on the sensitivity of sleep disorders through the various symptoms which are normally taken for granted. Sleep disorders are increasingly becoming rampant among Indians leading to a call for more regular checkups.

The sleep awareness month will see Indian Sleep Disorders Association (ISDA) and pharmaceutical company Abbott India organize various awareness programs, including camps, with healthcare professionals who are experts in the field of insomnia and other sleep-related issues in metros and smaller cities across India.

(Source) India Times

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