There are some people who go as far as hypnotizing themselves to go to sleep. Compared to the usual sleeping pills, hypnosis may indeed seem the better alternative.

But the fact remains on the matter of effectiveness that hypnosis can cover. Can it really help? Sometimes sleep is not all about turning to various alternatives to get the right amount of sleep. Some call it psychological while others look at it as something that has totally grown out of proportion. Whatever the case may be, it remains that sleep has its share of roughness when it comes to trying to get quality respite through various means outside medication and masks.

(Source) NST Online

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